Store front seasonal landscaping to attract customer traffic

How to Increase customer foot traffic with store front seasonal landscaping

Have you ever wondered how to increase customer foot traffic with store front seasonal landscaping? I offer you this example which sets the mood before the customer enters the store. Showing the customer that first impressions are important starts with the store front landscaping.

Colorful annuals and bright textured greenery will enhance the look of your business and get the customer in the buying spirit. What is a buying spirit? One that starts with a good feeling about the place. One that draws the customer through the door. After all, you have to get them in the door to sell them something.

Your budget for retail landscaping should be between $500 to $1,000 dollars per season for front beds of this size. These beds belong to June DeLugas Interiors in Clemmons, NC. 

Architectural features, potted arrangements, ground plantings, and attractive mulch are the rule for retail landscaping projects.

These Foxtail ferns are set off by placing them in this statue fountain. The light green against the weathered concrete is both eye catching and calming. Makes you feel relaxed as you anticipate your shopping experience. Splashes of color dot around at every level.

We want the customer to window browse as they pass on the sidewalk. Get them to look at the landscaping and next they’ll be peering in the windows. That’s what I created with DeLugas’ Christmas store front displays.

I wasn’t going to miss this chance to let the flowers grow between the fence pickets. Makes folks smile as they cross over the threshold. It’s just one last chance to appreciate the business before they speak with a salesman. Almost everyone looks down when they open the front door.

There needs to be varying heights as done here with the Popcorn grafted shrub rose. There is another store front landscaping idea beyond and I’ve planted two roses to mark the beginning and ending of this cottage fairyland setting.

One topiary rose on each end of the property helps to mark the territory.

Both topiary rose trees are coming back in bloom after about 3 weeks of rest. They will cycle off and off until frost.

Don’t forget that under the awning and further back toward the store–you’ll have unique sun requirements. I’ve used begonias and impatiens for the shadier needs. They still pack non stop color and come in attractive colors and textures. Angel Wing begonias are fabulous for this instance because some store fronts have both harsh sun and shade as a challenge.

A major challenge for store front landscaping ideas is the need for tall plants that flower throughout the growing season. I addressed that issue with a cleome cultivar. They do not seed and achieve drawing the eye upwards toward the window.

A gate that leads to the window beyond this setting was placed as so because the owner’s list of services was painted on the glass. Customers might miss this information if it weren’t for the clever direction your eye takes as you admire the flow of the flowers.

Every angle was considered when it came to drawing the customer in the door.

Six packs of annuals are the focus for  this container arrangement idea. Don’t be boring. Use two different varieties.

Softscapes, hardscapes, texture, and color are all used to create June DeLugas Interiors store front curb appeal.

I’m sure you’ll agree. This is a place you’d feel would take care of your questions. They would be more inclined to give you personal service. That’s exactly how June wants you to feel. June DeLugas Interiors sells new and antique garden decor as part of their whole home decorating business. Drop by to see the showroom or call and make an appointment with June for your interior design consultation.

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Multicolored re-blooming lace cap hydrangea!

This hydrangea shows off all summer long and during its bloom cycle you can see multiple colors.

This hydrangea, Let’s Dance, gets between 6 to 8 feet tall and wide. It likes moist but not wet soil and morning sun. Mine is currently 5 feet tall and has blooms all summer long. It blooms on old and new wood.

I’m not really fond of lace caps but this one is an exception. I’ve moved it three times to finally find this spot where it is thriving. In our hot and even more hot—like today it’s a heat index of 111—this is protected from afternoon sun. It would die in a day if out exposed.

This is a good dried hydrangea too—I use it to decorate with in the winter. It will turn brown and beige–but it’s pretty. You could spray paint it when dried.

How to make a birdhouse and decorate with seed catalogs

Botanical Interests Seeds has the most beautiful catalog. Not only do I grow their seeds, I recycle their catalogs. Sitting on my repurposed twin headboard bench, sits the aqua birdhouse embellished with little hearts.

Up there on Flowergardengirl’s porch and just to the left of the front door, sits a little birdhouse made by Anna. With the help of her son, Chris, they hammered, sawed, painted, glued and laughed like crazy to create this cute little chick house.

Sitting on a plant bench made by my husband— is the cutest little tin roofed bird house made from the leftover wood of her little shed, Copper Top Cottage. The twin headboard is one from our early married years. I’m glad I saved it.

The hearts are cutouts from the Botanical Interests Seed catalogs and the scrolls and such are wallpaper stencils leftover from another home project. I applied the hearts with Modge Podge. The stencils are rub-ons.

Painted hearts and such are glass paint.

The aqua paint was leftover from my Copper Top Cottage project. The whole birdhouse was varnished when done.

The Botanical Interests seed catalog offers the perfect sized art for these smaller projects. They are so colorful.

Don’t forget to add a door for clean out.

To add a really worn look, I slightly sanded the hearts after they were applied with Modge Podge.

That’s a two inch opening cause this is for display. I suppose a bluebird would like the home but the opening is too big for smaller birds. Check online for the right size opening if this is specific for certain species.

Some of the flowers at my front door this year are a gift from Ball Horticulture. They are doing very well. The marigold is called ‘Bonanza Deep Orange’. Just to the left is Petunia Shock Wave ‘Coral Crush’. I love that ‘Coral Crush’ immensely. The petunia down and to the left is one I purchased but also a Wave–‘Neon Rose’.

I’m pretty sure the coreopsis is: ‘Redshift’ from this article I did some time ago. It will turn a more burgundy as shown in the article. This is a good photo to show you how the ‘Neon Rose’ and ‘Coral Crush’ differ in color. Hopefully you can see the coral color coming through.

The hydrangeas on the left of my porch are just about to bust wide open. Thanks for visiting NC today. It was nice having you at my home. I’m in zone 7a.

Below, are my back gardens last year when I grew ‘Summer Solstice’ by Botanical Interests–love their catalog and their seeds.